Dyslexia is a specific difficulty in reading, writing, and spelling, it is not caused by a lack of intelligence or a lack of opportunity to learn. It has been estimated that 3% to 5% of Singaporeans may be dyslexic. The difficulties caused by dyslexia can be overcome with specialist teaching and the use of compensatory strategies. Please click around the site to find out more about dyslexia.

Thursday, March 11, 2010

Campaign Research

Hi guys, I've done some research on previous or existing campaigns. However, these campaigns are not local. I hope this piece of research can give you guys some sort of an insight for your respective parts.

I'll be coming up with more detailed research about the condition of Dyslexia itself. But meanwhile, you can refer to my post about the definition of dyslexia as a reference for now.

We can choose some strategies that these past campaigns have used and incorporate them into our existing campaign.

Here is a Google Document that I've uploaded for your reference.
http://docs.google.com/Doc?docid=0AQQyaiHcpn9MZGd6eHZ2c3dfMGdwc25xYmdn&hl=en

- Sharlene

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